Fabiola Arredondo (lives in the USA), has joined the Tesco board. She lives in the USA and manages investment funds. Her background includes helping Yahoo get started globally and working at the BBC in marketing and strategy. Fabiola seems to know a lot about international operations, Latin America and the Internet, strengths which may be lacking on the current board.
Its an interesting appointment in that Tesco has done something very odd, its trying to grow organically a US operation rather than buying an existing player. Fresh and Easy is the operation in the USA, and its struggling as one would expect trying to enter an already overcrowed market. Fabiola may help Tesco understand what it needs to do to get a grip on the USA, a market it has to become a major player in, or get out.
Its an interesting appointment in that Tesco has done something very odd, its trying to grow organically a US operation rather than buying an existing player. Fresh and Easy is the operation in the USA, and its struggling as one would expect trying to enter an already overcrowed market. Fabiola may help Tesco understand what it needs to do to get a grip on the USA, a market it has to become a major player in, or get out.
No comments:
Post a Comment
Please leave me any comments. I look forward to replying.